Commercial Photographer - artist photographer Commercial

Bendigo Bank - Case Study

"The feedback that we received about the commercial photography in last year's annual report was fantastic and thanks for doing it again this year"

"The images that you captured reflect exactly what we were looking to portray in our Annual Report. The feedback that we received about the commercial photography in last year's annual report was fantastic and thanks for doing it again this year."

Owen Davies
General Manager Marketing
Bendigo Bank Limited

The Brief

To illustrate facets of Bendigo Bank's annual report utilizing real customers and staff. Bendigo Bank like to be able to show actual customers, staff and shareholders as it adds integrity to their message. Furthermore, almost all of the commercial photography images were shot for this project in Bendigo utilising real bank customers and staff.

The Process

Our team travelled to Bendigo to meet with the Bank's marketing department, review the shot list and timeline. Images were made on a soccer field, in a factory, on a theatre stage and inside local bank branches among other locations.

The Mediums

2005 Annual Report
artist photographer Commercial

The End Result

Almost 40,000 annual reports were printed for distribution to customers, staff and shareholders, among others. "The commercial photography images that you captured reflect exactly what we were looking to portray in our Annual Report" said Owen Davies of Bendigo Bank.